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Gary C. Halbert Proudly Presents Tuesday, p. June 12, Dear Bond,. This letter is going to be the first in a long series of letters in which I will attempt to communicate to you a lot of the important things I have learned in the last 46 years.
You want to do some of your friends a favor? Have them read my book "The Boron Letters" Because this book also deals with life This first letter is short yet contains far more than the reader probably sees and I would wager, that this first letter is most over looked or taken for granted.
The lesson on health he is teaching is crystal clear and it is not lost on me that he chose this topic first. He was very hard on his body until he was middle age, but then he would fall in and out of work out phases. At one point he was running up to 13 miles on the beach and ate only health food. Unfortunately he had an arterial blockage that caused his death, but the ME confirmed that other than that he was in great shape for his age.
I did try jogging and never liked it. The time it takes to get the endorphins running to the brain to make you feel high takes too long for me. It is also too hard on my knees. For me, exercise should be fun from the get go and not a WORK out simply because if it is fun and therefore easier to find the motivation to do it and keep doing it.
I prefer non-competitive sports instead. There is very little equipment in sport chalet that I have not tried at one time or another and the only activity that really stuck with me is bicycling. It is easier for me because when I ride, it feels like exploring and not so much like exercise. When he wrote the first letter, I was 15 and at that age all young men think they are invincible to what ails old people. I knew I would have to take better care of myself, but I thought it was something for later in life.
It reminds me of a line in a song on the Faces album. In fact, that song always reminds me of my pop. When he talks about how when he first got there it was hard just to walk around the hill and very soon he was running up it.
When I got my first mountain bike I decided to ride it to Mullhulland Dr. I decided to try again the next day only this time I vowed to get off and walk if I had to. This time I took it slower and knowing this was going to be tough, I decided to try and peddle in a gear that seemed too easy. Well I am sure you can guess the end of this story.
Try things at least twice. Just the second attempt at anything hard will be much easier. Not a little bit but by A LOT. It is true of almost everything, not just sports. All first attempts are sloppy and lame. The sad part is, we all already know this lesson, but we have to remind ourselves of it. Anyone who ever learned to ride a bike remembers their first attempt to learn because it ended with blood.
As people get older they start to decide whether they like stuff based on their first experience. Everyone wants to climb the mountain, but the big difference between those at the top and those still on the bottom is simply a matter of showing up tomorrow to give it just one more shot.
The other lesson he touches on is getting up early to do road work and that too has a business lesson and a VERY important lesson as well. It is a great lesson and relates to the one in the story. The lesson is this. Everything you do can be categorized as either important or not important. Also everything you do can be categorized as urgent or not urgent. To make it easy to explain we will use a 4 square box:.
As you can see the chart is divided into fourths or quartiles, which is what the Q is for. Basically things that are found in Q1 are urgent and important and would be things like getting a broken arm fixed. Things that are urgent but not important would be things like getting to the toy store before it closes. We all decide what is important to each of us, but for the most part what is important but not urgent are things such as working out or getting a prostate exam.
The final category is hardly worth mentioning because it is neither urgent nor important and it has things like reading a classic novel. We all spend much of our day taking care of what falls into Q1 and then Q3. Later, if there is time left over and depending on our mood we will relax and do things that would fall into Q4 or maybe even take the time to do some of the things in Q2. Winners in life and successful people spend a lot more time doing things that fall into Q2 than most people.
If you take the time to think about it, everything you do in Q2 helps avoid having to do so much in Q1. If you take care of things that are important before they become urgent, then the only things that become urgent will be beyond your control or unimportant. At the end of the letter he talks about getting it done early because he knows that it is something that falls into Q2.
The point is we all have to deal with what is important and urgent. However, early in the morning is the only time most of us can avoid dealing with regular chores long enough to take care of things categorized in Q2. Once the world wakes up and the e-mail messages, text messages and phone calls start your time will quickly get consumed with things that are urgent. The rule is the same for business. Take care of important things first and early before you lose the chance.
If you have a marketing campaign to test, the earlier the better. If you are writing copy for an ad, do it early before the phone starts ringing. While everyone sleeps or watches the boob tube they can get stuff done without being interrupted. Chapter 1. I am going to try to teach you what I have learned about selling by mail, getting and staying healthy, how to get along with people, and, in general, how to have a good life without getting yourself all screwed up.
There will also be stuff about sex, drugs and rock and roll! I'm going to try to write to you every day of the week except Sunday and spend about one hour on each letter. That way, by the time I get out of here we should have covered a lot of ground. Also, I intend to reread these letters myself after I am finished and use them as source material for a book I have wanted to write for a long time. The book, unless I come up with a better title, will be called:.
These letters will ramble around somewhat. I'm going to try to keep the flow going so I am not going to slow down to edit these letters and, therefore, don't expect them to be as precisely written as my ads and other writings. Anyway, let's get started. As you know, today is my birthday and, strange as it may seem, it hasn't been a bad one under the circumstances. For one thing I got your birthday letter and the cards your Mom sent me and, for another, today is the first day I was able to run "the hill" non-stop.
Being able to do that really made me feel good. The hill is a real son of a gun. I went around the hill 5 times for a total of 4 miles and, as I said, on one of those circuits the third one , I did it running actually it was more of a slow jog non-stop. You know what? And, before I am finished, I'll bet you I can run around that hill ten times 8 miles without stopping. Well, anyway, this all leads me to the first and most important thing I want to write about which is improving and maintaining your health and physical fitness.
I'll have a lot more to say about this subject later but today I just want to "warm up" a little bit and tell you a few good ideas that you can start using everyday. The first thing I want to talk about is "road work". Road work is walking, jogging and running.
And, in my opinion, you should do about one hour of road work everyday of the week except Sunday. I believe the best time to do your road work is right after you get out of bed. In fact, in my opinion, the best groove to get into is get out of bed, early wash your face, brush your teeth, use the bathroom, etc. That's it. Just get out that front door and start moving. Walk, run, jog. You know, I really do believe this is the very best way in the world to start the day. It cleans you out, it settles you down and it gives you a nice glow that will stay with you throughout the day.
It will also make you more clearheaded and improve the quality of your thinking. The benefits are enormous and, believe me, if you start doing this right away like the day after you get this letter!
By the way, this addiction is not just psychological. It is a real honest-to-God drug addiction. But don't let that scare you.
This is what's known as a positive addiction. A positive addiction is simply being addicted to something like exercise that improves the quality of your life.
The Boron Letters by Gary Halbert
You've come to the right place! If you notice, Google indexes the first chapter from thegaryhalbertletter. But when you read that first chapter, there is no way to make it through to chapter Or three?!? Ya, I'm a copywriting nerd and I just wanted to read it when I was sitting in airports, last week
The Boron Letters - Gary C Halbert [Every Letter 100% Free]
By Morgan. On September 23, In Blog Post. I found it was pretty tough to find the free online copy of the Boron Letters, so I gathered everything in order here so everyone can benefit from it.